Just Answers - Writing and Speaking

Do you hate public speaking? I know I do.

You can't sleep the night before, you get jittery, your stomach acts up an

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

d you generally feel miserable when you know you have to speak in public.

If you're a shy and introverted person, th

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

at makes things worse. Knowing that, you keep thinking everyone's going to think you're such a boring speaker.

That'

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

how I used to feel too. I still get nervous (that's normal for everyone I've found) but now I can handle it better A

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ND give a decent performance when I have to speak in public or give a presentation.

Here's what I've learned, maybe

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

these tips will help you too:

1. Be aware of your breathing. When you get nervous, your breathing tends to become sh

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

llow and quick. Slow down your breathing and breathe deeply from your stomach.

Here's how: breathe deeply by inflati

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ng your stomach as you breathe in (not inflating your chest). Then deflate your stomach (pretend it's a balloon and y

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ou're pushing all the air out) as your exhale. Do this slowly.

2. Unclench your teeth and jaw. Similar to the shallo

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

breathing, when you get nervous, you tend to clench your teeth and your jaw. Be aware of that and relax your jaw and

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

unclench your teeth.

3. Practice, practice, practice. I feel more comfortable and confident about what I'm going to

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

say when I've practiced the speech over and over again so that I don't get overwhelmed on stage.

4. Don't read to y

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ur audience – speak to them. In school, I used to write the entire speech or presentation out word for word and then

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

I would stand up on stage and read it out word for word.

That's extremely boring (for your audience and you). Now, I

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

use keywords or Q-cards to remind me of the bigger topic that I need to talk about.

This makes sure that I'm lookin

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

at my audience and I use my own words and it makes it like I'm having a conversation with them which makes for a far

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

better and memorable presentation.

5. Involve the audience. Sitting in a room full of hundreds of people listening

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

to one person talk is boring. That's for university and college. If you want to be memorable and deliver a good prese

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

tation, involve the audience. Ask questions. Ask for opinions. Ask for sharing.

Hopefully, these five tips will help

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

you deal better with your nerves when it comes to public speaking and help you deliver a more memorable presentation

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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