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    In today’s business world it is not uncommon for many sales people to work from a home office. At first this may seem like a great opportunity, however, it does create some unique challenges. One of the biggest obstacles is the numb
    According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
    er of distractions that can take us away from our work and prevent us from achieving our objectives.

    When you work from a home office it is easy to get distracted from work, especially if it is work that you do not particularly enj
    ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

    Examples of combination products may in
    y like prospecting or cold calling. Watering the plants, running errands or even doing laundry can be a welcome change from the daily drudgery of selling. And, if you have young children, the number of distractions increases dramati
    lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

    ally.

    I, too, work from a home office and have had to deal with this challenge. Here are a few ideas that can help manage these distractions and improve your productivity.

    - Create an office. When I first began working from home a
    here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
    most a decade ago, I used to work at my dining room table. Unfortunately, this put me in the middle of our household action. My wife would turn on the television and I would be instantly distracted from my work. In other cases, she
    d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

    Combination pro
    ould talk to me or ask me a question simply because I was in the same room. As a result, it was often difficult to focus on my work. Now I have an office and do the majority of my work there. If you don’t have space to create an off
    ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
    ice, find somewhere in your house that has the least amount of traffic and opportunities for distractions.

    - Set specific “business” hours. This is particularly important if you have young children. It can be very difficult for chi
    easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
    dren to understand that they can’t disturb us while we’re working. If you have an office, close your door and place a do not disturb sign on it. This is particularly important if you are making client calls because it prevents famil
    nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
    members from inadvertently barging in on you during a critical call.

    - Use a “to do” list—everyday. Having a list of what you need to accomplish each day can help keep you focused; otherwise, it becomes too easy to do other things
    and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
    around the house. If you know that you need to accomplish a certain number of tasks by the end of the day, it can prevent you from getting distracted during the day. One of the challenges with this is that household duties or runnin
    ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
    errands are more enjoyable compared to work we have to complete. However, I have frequently found that once I get involved in my task, the desire to do something else fades.

    - Set deadlines for the projects you’re working on. Alth
    ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

    Following aspects would a
    ough I don’t have anyone holding me accountable to these deadlines, it find that this approach can help keep me on track. You can also share these deadlines with other people to help keep yourself focused especially if this type of
    dd to the challenges in developing combination products:

    Which markets to tap where the combination products can do fairly well?
    Which combination prod
    ccountability works for you.

    - Give your permission to relax from time-to-time. It’s okay to allow yourself to get distracted once in a while. As long it’s not a regular occurrence, you don’t have to worry too much about it. Howeve
    cts are meaningful and rational?
    Which therapeutic categories to select?
    Which Combinations can address unmet needs of the patients?
    Do combin
    , if your relaxation time overtakes your work time, then you need to reconsider your priorities.

    - Share your goals and objections with a group of advisors. This type of accountability works well for many people because they know t
    tions increase the patient compliance?
    What would be the developing cost?
    How to tackle the risks encountered during combination product developmen
    ey will have to report their progress on specific projects.

    - Recognize that the results you achieve are a direct result of the effort you put into your work. When I first started my private practice, it was easy to put aside work
    t?

    As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
    nd do chores or run errands. In my first year, I treated work like a part-time job, clocking an average of 20-25 hours per week. When I evaluated my results at the end of the year I realized I couldn’t afford to maintain this mental
    ping new procedures for reviewing their safety, efficacy and quality.

    Professional from academic institutions, pharmaceutical industries, health care indust
    ity. So I started working more. And, I got better results. I eventually learned that the more effort I put into my work, the better results I achieved in terms of the revenue and income I generated. This made it easier to avoid the
    y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
    istractions and focus more on my work.

    - Lastly, you can try an approach I learned from Brian Tracy many years. When you find yourself procrastinating on a particular task or project, repeat the following three words to yourself ov
    .

    As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
    r and over. “Do it now.” This can be a great way to prevent yourself from getting distracted by other things you would prefer to do.

    Distractions are sometimes positive. A break away from work can clear your mind, give you the oppo
    elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

    Companies that provide selfless information through particip
    tunity to refresh yourself, and increase your energy level. However, it is important to remember that you have a responsibility to yourself and your business to limit these distractions.

    © 2006 Kelley Robertson, All rights reserved


    tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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