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Just Answers - Networking is Like Black Jack
Playing Black Jack (aka ‘21') requires that you play by the rules, or you ruin it for the other players. When th According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product e dealer has a card showing between 2 and 6, you never risk going over 21. That's the rule. More times than not ; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug. Examples of combination products may in , you will come out ahead and so will everyone at the table. You need to know and follow the rules in networking lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together. , too, or you risk upsetting everyone at the table! For example, when you have 30 seconds to talk about your bus here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe iness, respect that time. When you follow the rules consistently in Black Jack – combined with some skill - you d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations. Combination pro win. When you follow the rules consistently in networking – combined with some skill - you win there, too! One ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc of the rules that – when followed consistently – will work for you, is to network at the right location. Either easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi you attend networking events where your target market hangs out (direct) or where your strategic alliances gather nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically (indirect). For me, because there are numerous networking groups organized just so my target market can gather, and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ I am able to gather where they meet. I target women small business owners. If you have not yet selected a targ ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi t, consider in your selection process how accessible they are as well as if they will actually pay you for your p ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it. Following aspects would a roduct/service. Another important rule of networking is to give it enough time. If you only attend sporadically dd to the challenges in developing combination products: Which markets to tap where the combination products can do fairly well? Which combination prod and/or expect great returns after only a few visits, you will probably be disappointed. The way you win at netw cts are meaningful and rational? Which therapeutic categories to select? Which Combinations can address unmet needs of the patients? Do combin orking is to build relationships with people so you will be the first person they think of when they need you or tions increase the patient compliance? What would be the developing cost? How to tackle the risks encountered during combination product developmen when they meet your target market. In Black Jack, you cannot expect to come in and play a few hands and win big t? As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel – you need to find the right table, stick with it and then give it time. In networking, you may need to try out ping new procedures for reviewing their safety, efficacy and quality. Professional from academic institutions, pharmaceutical industries, health care indust a few groups to see if your target is there and if you click with the other people in the group. Then keep showi y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products ng up consistently at least *7 times in a row* before you will know if that group will bear fruit. One differenc . As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de e is that in cards, the prevailing belief is that you don't count your mo'ney at the table. At networking, you s elopment. They need to be wiser in analyzing the market trends and the regulatory requirements. Companies that provide selfless information through particip hould definitely be counting your mo'ney! Otherwise you will not know if the networking you are doing is working tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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